Integrating with Mailchimp allows for your customer and email activity data to be brought over to Zaius.
What Data is Integrated
Customer Data: Customers from the chosen list during integration as well as all customers that have received an email in the last 60 days.
Subscription Data: Subscription status for the list chosen during integration. This does not set the customers Global subscription status.
Email Activity Data: The last 60 days of activity (sends, opens, clicks, bounces).
All data is synced hourly after the initial import is completed.
To integrate Zaius with your Mailchimp account you will first need to log into your Mailchimp account and generate an API key.
- Login to Mailchimp and go to Account -> Extras -> API Keys
- Generate a key by clicking Create A Key
- Use the API key that is generated by plugging it into the Mailchimp integration tile in Zaius under Administration -> Integrations -> Mailchimp
- The integration will be enabled and start the initial import. It could take a few hours for the initial import to finish depending on the volume of email history in the last 60 days.