Overview

How are my campaigns performing?

This guide will help you understand everything from the high-level questions, and digging into specific campaigns to see how users are responding.

Measuring Campaigns

You now have campaigns running! Let's measure how they are doing. You can measure the impact of your campaigns at all of these levels:

• Overall Performance of Campaign
• Per Message Performance
• How many users am I reaching per week

To dive into campaign measurement, read through the guide about Measuring Campaign Performance

Common Questions

• Total vs. Unique? Which number should I use?